In April of 1997 I underwent major surgery for colon cancer, followed by a long course of radiation and chemotherapy.  Realizing that colon cancer, and all major diseases for that matter, are influenced by diet, I was determined not to let my medical problem repeat itself.  So I began devouring medical literature on the connection between diet and health.  During the year following my surgery, I read volumes about nutrition, subscribed to every nutrition journal I could find, put together a collection of over 500 file folders about food and became what my friends tagged a “health nut.” About three months into my new style of eating, I noticed some amazing changes.  My energy level skyrocketed,prompting my wife, Martha to call me “Zip.” We stepped up our ballroom dancing and even beat some of the younger couples in the swing contest.  My mind was working better, too.  I no longer needed glasses.  I just plain felt good all over – mind and body – and finally learned what it is to experience real well-being.  Too bad I had to get sick in order to learn to eat right instead of eating right to keep from getting sick. 

That’s how I came across Juice Plus+®.  It had good science behind it and made good sense. A whole food based supplement! Whole foods, a bunch of the healthiest fruits and vegetables, juiced and dried at low temperatures, removing the water, sugar, salt and bulk. These nutritious juice powders are then put into capsules, chewables and gummies! Intrigued by this concept of packaged phytos I realize my life depended upon eating the right foods and taking the right supplements.  So, I did my life saving detective work.  While visiting the company where Juice Plus+® is made I saw first hand the care and quality that went into this product.  In examining their independent research I discovered that they had measured the blood levels and found that disease-fighting “phytos” go way up after taking Juice Plus+®.  This was a vital discovery since it’s not what’s on the package label that’s important, it’s how much gets into the body.  Finally I grilled the company executives.  They were honorable people.  The combination of good science, good sense and a reputable company convinced me that this would be my supplement of choice. 

Since taking Juice Plus+® daily and following an overall healthy eating and exercise program I have not even had so much as a cold, even though my wonderful little patients share their germs with me everyday. The parents of children who are sick a lot often thank me: “Since my children have been taking Juice Plus+® they haven’t been sick as often.”  Juice Plus+® is now the only whole food supplement I take. I’m pleased to recommend the joy of taking Juice Plus+®. to everyone who takes their health seriously.

Do your children get sick all the time?

For many years the National Institute of Health, the American Cancer Society, the American Medical Association, the American Academy of Pediatrics and every other national health association has emphasized the importance of eating five servings of raw fruits and vegetables every day. The health benefits of this are numerous, including:

• Protection against cancer
• Stronger immune system
• Prevention of chronic illness
• Protection against heart disease
• Slows down the effects of aging

These benefits are not only due to vitamins and minerals, but also from the active enzymes, antioxidants, phytonutrients and fiber contained within the raw fruits and vegetables. There are many more potential benefits of these nutrients such as improved intellectual function, better eyesight and increased energy level. In short, our bodies simply function more efficiently.

One very important factor about fruits and vegetables that is often neglected by Americans is that they need to be eaten raw. Heat destroys the enzymes, fiber, and other active nutrients present in raw foods. In order to receive all the benefits of fruits and vegetables we need to eat them fresh and uncooked.

How many of us actually eat five servings of raw fruits and vegetables every day? Most Americans may eat an orange with breakfast and maybe an apple with lunch. We are pretty good at making sure we finish our one or two cooked vegetables at dinnertime. However, virtually all of us fall far short of the quantity of raw fruits and vegetables required to protect us from cancer, chronic disease, infection, high cholesterol and heart disease. Very few of us are receiving the nutrition required to help our bodies run smoothly and efficiently and to maximize our potential for a healthy life.

It is difficult to get adults to consume their share of fruits and vegetables, but trying to coax children, from toddlerhood through the teenage years, to eat enough of them is near impossible. Many parents worry about their two-year-old who barely seems to eat anything at all or the busy teenager on-the-go who doesn't sit down to eat. The active nutrients in fruits and vegetables can maximize the physical and intellectual development of our children as they grow through the school-age years.

What is Juice Plus? Juice Plus is more than extra vitamins and minerals. It is actually a whole food supplement. The fruit capsules are made from apples, oranges, pineapples, cranberries, peaches, cherries, papayas, dates and prunes. The vegetable capsules are made from carrots, rice bran, parsley, beets, kale, broccoli, cabbage, oats, spinach, tomatoes.

How is Juice Plus made? The fresh fruits and vegetables are juiced, then dehydrated to a powder form. It's carefully tested to ensure no pesticides or other contaminants are present in the product. It is never exposed to high temperatures that would destroy the nutritional value of the fruits and vegetables. Most of the vitamins, minerals, active plant enzymes, phytonutrients, antioxidants, and fiber are preserved in the final capsules. When re-hydrated with water, the nutrients are absorbed into our bodies as if we had eaten the fruits and vegetables whole.

Is Juice Plus as good as eating fruits and vegetables? There's no complete substitute for eating the real thing. But how many people actually eat such a wide variety of raw fruits, vegetables and grains every single day? Juice Plus is a convenient way to ensure you and your family get all the benefits over time from adding more nutrition from fresh fruits and vegetables to your diet. These benefits include prevention of cancer and chronic illness, stronger immune system to protect against disease, slower aging, healthier heart and lower cholesterol.

But my child already takes vitamins. Why does she need Juice Plus? Juice Plus is not a vitamin supplement. It is considered a whole food, containing virtually all the substance from the fruits and vegetables.

Is there any scientific proof that Juice Plus really works? Recent medical research has yielded some very interesting results regarding Juice Plus. In one study, 15 adults consumed regular doses of Juice Plus for 28 days. Blood levels of antioxidants (substances that protect against cancer and heart disease) increased dramatically: beta-carotene 500%; alpha-carotene 120%; lutein/zeaxanthin/ tocopherol 50%; lycopene 2000%. Lipid peroxide (an indicator of poor metabolism) decreased four-fold. Another study, in which 46 adults consumed regular doses of Juice Plus for 80 days, not only yielded similar increases in antioxidant levels but also demonstrated enhanced functioning of parts of the immune system that help protect against multiple cancers and infectious diseases. This study also showed a three-fold decrease in the level of cellular DNA damage, which correlates with a decrease in the effects of aging and risk of cancer and chronic illness.

This all may sound complicated, but the simple truth is that Juice Plus+ is the best way to get your entire family to reap all the benefits of a diet rich in raw fruits and vegetables. Juice Plus comes in three forms:

• capsules for adults
• chewable tablets for older children
• great tasting gummy bears for toddlers and younger children

Eat the fruit capsules at breakfast and the vegetable capsules at dinner with a glass of water to rehydrate them.

I am very excited about Juice Plus and have seen the benefits in myself and my children. Start your family on Juice Plus today and see the benefits over a lifetime!

"To Your Good Health, Dr. Bill, Dr. Bob and Dr. Jim"

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